In the heart of India’s vibrant music scene, a new festive track is making waves—“Chumma De De”, a jubilant celebration of love and rhythm. Produced by Sanjay Bedia Girgaonkar, this music video is more than just a song—it’s a colorful mosaic of sound, dance, and regional pride that is striking a chord with listeners across the country.

A Song That Sings of Celebration

At its core, “Chumma De De” is a feel-good track designed to spread smiles. With vocals delivered passionately by Sanjeev Chaturvedi and Prashant Salwadi, the song blends playful lyrics and catchy melodies into a musical delight. Sanjeev Chaturvedi, who also penned the lyrics, brings a storyteller’s charm to the composition, weaving a narrative that’s romantic, lighthearted, and instantly engaging.

Brought to Life in Malegaon

Shot in the culturally rich locale of Malegaon, Maharashtra, the music video mirrors the town’s colorful vibrance. Director Mohsin Muskan and co-director Sayed Ahmed breathe life into the visuals, crafting a video that dances between tradition and modern flair. The choreography, led by Rahul Mahire and Bhushan, injects every frame with energy and motion, making it impossible not to tap along.

The cast, including Purvi Jamwal, Mushtaq Shaikh, and others, add authenticity and charisma to the screen, transforming the song into a vivid celebration.

A Symphony of Technical Brilliance

Behind the scenes, a skilled team ensured that every beat and frame struck the right note. Music arranger Debasish Bhattacharjee layered the track with festive instrumentation, while Ishika Hirve handled the mixing, balancing each element to perfection.

Visual storytelling was given depth by cinematographers Arbaaz and Shahrukh Shaikh, who captured the essence of the setting with clarity and flair. The colorful promotional poster, designed by GB Arts, visually encapsulates the lively mood of the song.

Sarika Chaturvedi’s coordination and Shakeel Muskan’s production management ensured that the entire venture ran smoothly, from rehearsals to release.

Cultural Resonance and Creative Unity

“Chumma De De” stands as a glowing example of what happens when local talent, creative passion, and cultural roots intertwine. It’s not just a song; it’s a celebration of community spirit and collaborative artistry.

Whether you’re grooving to its beats or smiling at its visuals, the song leaves behind a mood of festivity and joy—a perfect addition to any celebration.

As regional music continues to gain a global platform, productions like “Chumma De De” highlight the richness of India’s grassroots talent and the boundless possibilities of creative fusion.